Highlight and copy the text below and paste it into your own word-processing program. Substitute your local contact information for the underlined areas. Distribute the completed release to your local news media (see the Marketing Plan for tips). Also, check out the Press Release (goes with Sidebar).

FOR IMMEDIATE RELEASE [Insert date]
CONTACTS: [List the quoted local experts and phone numbers]

The program, called "Healthy Indoor Air for [your state's] Homes," is being kicked off with events around the state. In [local town], the program will be the subject of a Home Indoor Air Quality Fair, featuring demonstrations and discussions of indoor air pollutants. 

The "Healthy Indoor Air" campaign is sponsored by the U.S. Environmental Protection Agency, the U.S. Department of Agriculture, and [your local agency]. 

"We want people to know there are things they can do to maintain a healthy home environment for their families. After all, what's more important than your family's health," asks [local expert]? 

The campaign will include a year-long program including educational events, drawings for "air friendly" products, newspaper ads, radio and television announcements, displays and other events, and activities. Booklets, fact sheets, and a variety of printed materials are available for the interested public, says [local expert]. People can also access the "Healthy Indoor Air for America's Homes" web site. The address is: www.healthyindoorair.org. 

For more information, contact [local expert name, phone number and office address].